.service-stage{padding:0;min-height:510px}.film{height:100%;min-height:510px;width:100%;max-width:none;position:relative;animation:none}
.film-model{position:absolute;--poster-color:transparent;pointer-events:none;z-index:2;background:transparent}.compass-model{width:94%;height:83%;left:3%;top:0}.laptop-model{width:95%;height:74%;left:-5%;top:8%}.phone-model{width:40%;height:56%;right:0;top:25%;z-index:4}.facebook-model{width:58%;height:52%;left:-2%;top:8%}.google-model{width:53%;height:49%;right:0;top:10%}
.film-chip{position:absolute;z-index:5;background:#fffffff2;color:#29435a;border:1px solid #fff;border-radius:14px;padding:14px 18px;font-size:13px;font-weight:600;box-shadow:0 12px 35px #1837511c;opacity:0}.chip-one{left:7%;top:12%;transform:rotate(-4deg)}.chip-two{right:6%;top:64%;transform:rotate(3deg)}
.film-ending{position:absolute;left:5%;bottom:8%;width:90%;text-align:center;color:#fff;font-size:clamp(17px,1.7vw,23px);font-weight:650;letter-spacing:-.6px;opacity:0;text-shadow:0 2px 18px #18375120}.film-check{display:inline-grid;place-items:center;width:25px;height:25px;background:#fff;color:#51887a;border-radius:50%;font-size:14px;margin-right:7px}
.film.playing .chip-one{animation:film-pop .9s cubic-bezier(.22,1,.36,1) .6s both}.film.playing .chip-two{animation:film-pop .9s cubic-bezier(.22,1,.36,1) 1.8s both}.film.playing .film-ending{animation:film-pop 1s cubic-bezier(.22,1,.36,1) 3s both}.film.playing .film-model{animation:model-reveal 1.6s cubic-bezier(.22,1,.36,1) both}.film.playing .phone-model,.film.playing .google-model{animation-delay:.6s}
.film-web{position:absolute;left:13%;top:28%;width:42%;padding:15px;border-radius:12px;background:linear-gradient(125deg,#ebfaf7,#e2daff);box-shadow:0 15px 35px #27395420;z-index:3;transform:rotate(-5deg);opacity:0}.film-web-dots{color:#9eabc0;letter-spacing:3px;font-size:10px;margin-bottom:10px}.film-web strong{display:block;font-size:clamp(19px,2vw,30px);line-height:1.05;letter-spacing:-1px}.film-web>span{display:inline-block;font-size:9px;background:white;padding:7px 10px;border-radius:6px;margin-top:12px}.film.playing .film-web{animation:film-pop .9s cubic-bezier(.22,1,.36,1) 1.2s both}.film-brand .chip-one{top:9%}.film-brand .chip-two{top:72%;font-size:11px}.film-brand .film-ending{bottom:6%}
.film-connection{position:absolute;width:90%;height:90%;left:5%;top:0;fill:none;stroke:#ffffffa8;stroke-width:2;stroke-dasharray:400;stroke-dashoffset:400;z-index:1}.film.playing .film-connection{animation:draw-flow 1.6s ease .9s forwards}.film-message{position:absolute;left:12%;top:62%;width:76%;display:flex;align-items:center;gap:12px;padding:20px;background:white;border-radius:17px;box-shadow:0 15px 40px #18463b20;z-index:5;opacity:0}.message-dot{width:30px;height:30px;background:linear-gradient(135deg,#d2f6df,#a5cbd4);border-radius:50%;flex-shrink:0}.film-message small{display:block;font-size:8px;letter-spacing:1px;color:#778996;margin-bottom:7px}.film-message strong{font-size:14px;font-weight:600}.film.playing .film-message{animation:film-pop .9s cubic-bezier(.22,1,.36,1) 2s both}.film-marketing .chip-one{top:8%;left:22%}.film-marketing .film-ending{font-size:18px}
.model-credits{font-size:10px;color:#788a9d}.model-credits summary{font-size:10px;cursor:pointer}.model-credits p{max-width:400px;font-size:10px}.film:not(.playing) .film-model{opacity:0}
@keyframes film-pop{from{opacity:0;translate:0 16px;scale:.96}to{opacity:1;translate:0 0;scale:1}}@keyframes model-reveal{from{opacity:0;translate:0 25px}to{opacity:1;translate:0 0}}
@media(max-width:850px){.service-stage,.film{min-height:470px}.film-ending{font-size:20px}.film-chip{font-size:11px;padding:12px}.film-message{padding:16px}.film-message strong{font-size:12px}}
@media(prefers-reduced-motion:reduce){.film .film-chip,.film .film-ending,.film .film-web,.film .film-message,.film .film-model{opacity:1!important;animation:none!important}.film-connection{stroke-dashoffset:0}}
.facebook-model{width:49%;height:46%;left:3%;top:14%}.google-model{width:46%;height:44%;right:3%;top:16%}

/* The story leads; 3D objects are small supporting accents. */
.film-focus{position:absolute;z-index:3;left:12%;top:22%;width:76%;padding:28px;background:#fffffff7;border:1px solid #fff;border-radius:22px;box-shadow:0 22px 55px #173d5325;opacity:0;color:#18364a}
.film-focus>small{font-size:9px;letter-spacing:1.4px;font-weight:650;color:#758595}.film-focus>strong{display:block;font-size:clamp(25px,2.7vw,37px);line-height:1.12;letter-spacing:-1.2px;margin:17px 0 25px}
.focus-line{padding:13px 0;border-top:1px solid #e8edf1;display:flex;flex-direction:column;gap:5px}.focus-line>span{font-size:10px;color:#7e8f9c}.focus-line b{font-size:13px;font-weight:550}.focus-result{margin-top:17px;background:linear-gradient(110deg,#e1f6f2,#eee8ff);padding:13px;border-radius:10px;font-size:12px;display:flex;justify-content:space-between}
.film.playing .film-focus{animation:film-pop 1s cubic-bezier(.22,1,.36,1) .25s both}
.compass-model{width:27%;height:27%;left:auto;right:1%;top:8%;z-index:4}.film-strategy .chip-one{left:5%;top:14%;font-size:11px}.film-strategy .chip-two{right:3%;top:74%;font-size:11px}.film-strategy .film-ending{bottom:5%}
.film-web{left:13%;top:22%;width:74%;padding:26px;border-radius:20px;transform:rotate(-2deg);min-height:240px;background:radial-gradient(ellipse at 90% 75%,#a5c9f4,transparent 65%),linear-gradient(130deg,#f9fffc,#e2daff);box-shadow:0 24px 45px #633e6725}.film-web strong{font-size:clamp(31px,3.4vw,47px);margin:25px 0}.film-web>span{font-size:11px;padding:10px 16px}.film-web-dots{border-bottom:1px solid #ffffffa8;padding-bottom:12px}
.laptop-model{width:38%;height:30%;left:1%;top:62%;z-index:4}.phone-model{width:17%;height:30%;right:4%;top:47%;z-index:4}.film-brand .chip-one{top:12%;left:7%}.film-brand .chip-two{top:77%;right:6%}.film-brand .film-ending{bottom:5%}
.facebook-model{width:20%;height:20%;left:5%;top:17%;z-index:4}.google-model{width:19%;height:19%;right:5%;top:32%;z-index:4}.marketing-focus{top:25%;padding:29px 32px}.marketing-focus>strong{font-size:clamp(25px,2.7vw,36px)}.audience-flow{display:flex;gap:12px;align-items:center;padding-top:7px;font-size:12px}.audience-flow span{background:#edf6f1;border-radius:8px;padding:10px}.audience-flow i{font-style:normal;color:#7c9f94}.film-marketing .chip-one{left:33%;top:12%;font-size:11px}.film-message{top:68%;left:16%;width:76%}.film-marketing .film-ending{bottom:5%;font-size:17px}.film-connection{opacity:.55}
@media(max-width:850px){.film-focus{padding:22px;left:10%;width:80%}.film-focus>strong{font-size:26px;margin:14px 0 19px}.focus-line{padding:10px 0}.focus-line b{font-size:11px}.focus-result{font-size:10px}.film-web{padding:22px;min-height:225px}.film-web strong{font-size:35px}.film-brand .chip-two{font-size:9px}.film-ending{font-size:17px}.marketing-focus{padding:25px}.audience-flow{gap:8px;font-size:10px}.film-marketing .film-ending{font-size:14px}}
@media(prefers-reduced-motion:reduce){.film .film-focus{opacity:1;animation:none!important}}
.strategy-focus{padding:24px;top:21%}.strategy-focus>strong{margin:14px 0 16px;font-size:29px}.strategy-focus .focus-line{padding:10px 0}.strategy-focus .focus-result{margin-top:12px;padding:11px}.film-strategy .chip-two{top:73%}.film.playing .focus-line,.film.playing .focus-result{animation:film-pop .8s ease both}.film.playing .focus-line{animation-delay:1s}.film.playing .focus-line+.focus-line{animation-delay:1.6s}.film.playing .focus-result{animation-delay:2.3s}

/* Floating editorial titles replace the small labels. */
.film-title{position:absolute;z-index:5;top:8%;left:7%;width:86%;margin:0;text-align:center;color:#fff;font-family:'Plus Jakarta Sans',sans-serif;font-size:clamp(25px,2.6vw,37px);font-weight:600;letter-spacing:-1.3px;line-height:1.15;opacity:0}
.film.playing .film-title{animation:film-pop .9s cubic-bezier(.22,1,.36,1) both}
.compass-model{top:18%;right:0;width:24%;height:24%}.facebook-model{top:22%;left:2%;width:18%;height:18%}.google-model{right:2%;width:17%;height:17%}
.film-web.browser-restored{top:23%;left:12%;width:76%;padding:20px;background:#fffffff5;transform:none;min-height:0;border:1px solid #fff;box-shadow:0 22px 55px #19365525,0 0 0 5px #ffffff38}
.browser-restored .demo-browser-bar{margin-bottom:14px;padding-bottom:12px}.browser-restored .demo-brand{margin-bottom:14px;font-size:12px}.browser-restored .demo-web-hero{padding:20px;background:linear-gradient(125deg,#fbe1cf,#ecc9e1)}.browser-restored .demo-web-hero strong{font-size:clamp(23px,2.2vw,31px);line-height:1.16;margin:0;letter-spacing:-.9px;max-width:none}.browser-restored .demo-web-hero em{margin-top:16px;font-size:10px}
.laptop-model{top:68%;width:31%;height:25%;left:0}.phone-model{top:58%;width:15%;height:27%;right:2%}
@media(max-width:850px){.film-title{font-size:26px;letter-spacing:-1px}.film-web.browser-restored{padding:17px}.browser-restored .demo-web-hero{padding:17px}.browser-restored .demo-web-hero strong{font-size:24px}.browser-restored .demo-brand{font-size:11px}.film-brand .film-ending{font-size:15px}}
@media(prefers-reduced-motion:reduce){.film-title{opacity:1}}

.audience-focus{top:23%;padding:25px 28px}.audience-focus>small{font-size:8px;letter-spacing:1px}.audience-focus>strong{font-size:clamp(25px,2.4vw,33px);margin:15px 0 20px}.audience-places{display:grid;gap:0}.audience-places>div{padding:12px 0;border-top:1px solid #e5eeea;display:flex;flex-direction:column;gap:5px}.audience-places span{font-size:14px;font-weight:650;color:#2f7668}.audience-places b{font-size:11px;font-weight:400;color:#70858a}.film.playing .audience-places>div{animation:film-pop .8s ease both;animation-delay:.8s}.film.playing .audience-places>div:nth-child(2){animation-delay:1.4s}.film.playing .audience-places>div:nth-child(3){animation-delay:2s}.film-marketing .google-model{top:23%;right:0}.film-marketing .facebook-model{top:63%;left:0}.film-marketing .film-connection{display:none}.film-ending i{font-family:inherit;font-weight:500}
@media(max-width:850px){.audience-focus{padding:22px}.audience-focus>strong{font-size:25px;margin:13px 0 16px}.audience-places>div{padding:10px 0}.audience-places span{font-size:13px}.audience-places b{font-size:10px}.film-strategy .film-title{font-size:24px}}

/* Supporting objects sit on the lower corners, clear of the copy. */
.film-strategy .compass-model{top:auto;bottom:8%;right:0;width:23%;height:23%}
.film-brand .laptop-model{left:3%;top:auto;bottom:8%;width:32%;height:26%}.film-brand .phone-model{right:5%;top:auto;bottom:12%;width:15%;height:25%}
.film-marketing .facebook-model{left:auto;right:10%;top:auto;bottom:13%;width:15%;height:15%}.film-marketing .google-model{right:0;top:auto;bottom:21%;width:15%;height:15%}

/* Supporting objects sit on the lower corners, clear of the copy. */
.film-strategy .compass-model{top:auto;bottom:8%;right:0;width:23%;height:23%}
.film-brand .laptop-model{left:3%;top:auto;bottom:8%;width:32%;height:26%}.film-brand .phone-model{right:5%;top:auto;bottom:12%;width:15%;height:25%}
.film-marketing .facebook-model{left:auto;right:10%;top:auto;bottom:13%;width:15%;height:15%}.film-marketing .google-model{right:0;top:auto;bottom:21%;width:15%;height:15%}

/* Supporting objects sit on the lower corners, clear of the copy. */
.film-strategy .compass-model{top:auto;bottom:8%;right:0;width:23%;height:23%}
.film-brand .laptop-model{left:3%;top:auto;bottom:8%;width:32%;height:26%}.film-brand .phone-model{right:5%;top:auto;bottom:12%;width:15%;height:25%}
.film-marketing .facebook-model{left:auto;right:10%;top:auto;bottom:13%;width:15%;height:15%}.film-marketing .google-model{right:0;top:auto;bottom:21%;width:15%;height:15%}
.film-brand .laptop-model{left:auto;right:6%;bottom:8%;width:46%;height:34%;z-index:4}.film-brand .phone-model{right:2%;bottom:10%;width:13%;height:22%;z-index:5;filter:drop-shadow(-7px 12px 8px #462e4924)}
.film-brand .phone-model{right:9%;bottom:13%;transform:rotate(9deg)}
.film-brand .laptop-model{width:52%;height:38%}.film-brand .phone-model{right:8%;bottom:15.5%;width:12%;height:20%;transform:rotate(9.5deg)}

/* Positions choisies dans le panneau de réglage. */
.film-brand .phone-model{left:auto;top:auto;right:7.5%;bottom:18.5%;width:12%;height:20%;transform:rotate(9.5deg)}
.film-brand .laptop-model{left:auto;top:auto;right:3%;bottom:8.5%;width:51%;height:38%;transform:rotate(0deg)}
.film-strategy .compass-model{left:auto;top:auto;right:1.5%;bottom:9%;width:23%;height:23%;transform:rotate(25deg)}
.film-marketing .facebook-model{left:auto;top:auto;right:11.5%;bottom:12%;width:15%;height:15%;transform:rotate(0deg)}
.film-marketing .google-model{left:auto;top:auto;right:3.5%;bottom:4.5%;width:15%;height:23%;transform:rotate(0deg)}

/* Deux idées, deux cartes : stratégie et positionnement. */
.strategy-pair{position:absolute;left:10%;top:24%;width:80%;display:grid;gap:20px;z-index:3}.strategy-card{background:#fffffff5;border:1px solid #fff;border-radius:22px;padding:27px 28px;box-shadow:0 16px 42px #1839531c;opacity:0}.strategy-card p{font-size:13px;line-height:1.5;margin:0 0 13px;color:#647b8c;font-weight:500}.strategy-card strong{display:block;font-family:'Plus Jakarta Sans',sans-serif;font-size:clamp(25px,2.5vw,35px);line-height:1.15;letter-spacing:-1.2px;font-weight:600;color:#17394d}.strategy-conviction{margin-left:5%;margin-right:-3%}.strategy-conviction strong{font-size:clamp(22px,2.1vw,29px)}.film.playing .strategy-position{animation:film-pop 1.2s cubic-bezier(.22,1,.36,1) .3s both}.film.playing .strategy-conviction{animation:film-pop 1.2s cubic-bezier(.22,1,.36,1) 1.5s both}
@media(max-width:850px){.strategy-pair{left:8%;width:84%;top:23%;gap:18px}.strategy-card{padding:23px 20px}.strategy-card p{font-size:11px}.strategy-card strong{font-size:27px}.strategy-conviction strong{font-size:23px}}
@media(prefers-reduced-motion:reduce){.strategy-card{opacity:1;animation:none!important}}

/* Le positionnement se construit sous les yeux du visiteur. */
.position-story{position:absolute;top:23%;left:10%;width:80%;z-index:3;color:#17394d}.position-intro{background:#fffffff7;border:1px solid white;border-radius:22px;padding:23px 26px;margin-bottom:17px;box-shadow:0 18px 45px #18395318}.position-intro>p{font-size:12px;color:#647b8c;margin:0 0 10px}.position-intro h4{font-family:'Plus Jakarta Sans',sans-serif;font-size:clamp(25px,2.5vw,34px);line-height:1.14;letter-spacing:-1.2px;margin:0;font-weight:600}.position-inputs{display:grid;grid-template-columns:1fr 1fr;gap:12px}.position-inputs>div{display:grid;place-items:center;min-height:67px;text-align:center;background:#fffffff2;border:1px solid #fff;border-radius:14px;padding:12px;font-size:13px;line-height:1.4;font-weight:550;box-shadow:0 12px 30px #18395312}.position-path{display:block;width:100%;height:37px;fill:none;stroke:#ffffffd9;stroke-width:2;stroke-dasharray:220;stroke-dashoffset:220}.position-result{background:linear-gradient(115deg,#e6fbf7,#f3edff);border:1px solid white;border-radius:17px;text-align:center;padding:18px 12px;box-shadow:0 16px 40px #18395318}.position-result strong{font-size:18px;font-weight:650;letter-spacing:-.5px}.position-result p{font-size:13px;margin:7px 0 0;color:#526d83}.position-shared{color:white;text-align:center;font-size:13px;line-height:1.5;margin:16px 0 0;font-weight:550}.position-intro,.position-inputs>div,.position-result,.position-shared{opacity:0}.film.playing .position-intro{animation:film-pop 1s cubic-bezier(.22,1,.36,1) .2s both}.film.playing .position-inputs>div:first-child{animation:film-pop 1s cubic-bezier(.22,1,.36,1) 1s both}.film.playing .position-inputs>div:last-child{animation:film-pop 1s cubic-bezier(.22,1,.36,1) 1.5s both}.film.playing .position-path{animation:draw-flow 1.2s ease 2.1s forwards}.film.playing .position-result{animation:film-pop 1.1s cubic-bezier(.22,1,.36,1) 2.6s both}.film.playing .position-shared{animation:film-pop 1s cubic-bezier(.22,1,.36,1) 3.4s both}
@media(max-width:850px){.position-story{left:8%;width:84%;top:23%}.position-intro{padding:20px}.position-intro h4{font-size:27px}.position-inputs>div{font-size:11px;min-height:60px;padding:10px}.position-result{padding:15px 9px}.position-result strong{font-size:17px}.position-result p,.position-shared{font-size:11px}.position-shared{margin-top:12px}}
@media(prefers-reduced-motion:reduce){.position-intro,.position-inputs>div,.position-result,.position-shared{opacity:1;animation:none!important}.position-path{stroke-dashoffset:0}}

/* Une composition centrée sur la rencontre des deux idées. */
.position-story{top:22%;left:10%;width:80%}.position-intro{background:transparent;border:0;box-shadow:none;text-align:center;padding:0 12px 23px;margin:0}.position-intro>p{color:#ffffffc9;font-size:12px;letter-spacing:.15px;margin-bottom:12px}.position-intro h4{color:#fff;font-size:clamp(27px,2.8vw,38px);letter-spacing:-1.3px;line-height:1.12}.position-inputs{gap:16px}.position-inputs>div{min-height:78px;border-radius:18px;background:linear-gradient(140deg,#fff,#eef8fc);border:1px solid #ffffffdb;font-size:14px;box-shadow:0 12px 24px #17395815,inset 0 1px 0 #fff}.position-inputs>div:last-child{background:linear-gradient(140deg,#fff,#f3edff)}.position-path{height:44px;stroke-width:2.5;filter:drop-shadow(0 0 5px #ffffff70)}.position-result{position:relative;padding:23px 16px;border-radius:23px;background:radial-gradient(ellipse at 0 100%,#d5f5ef,transparent 70%),radial-gradient(ellipse at 100% 0,#e8dcff,transparent 70%),#fff;box-shadow:0 22px 45px #253d6a22,0 0 0 5px #ffffff20;border:1px solid #fff}.position-result-label{display:block;font-size:13px;color:#526d83;margin-bottom:10px}.position-result strong{display:block;font-family:'Plus Jakarta Sans',sans-serif;font-size:clamp(24px,2.5vw,33px);line-height:1.15;letter-spacing:-1px;color:#17394d}.position-shared{margin:21px 0 0;font-size:13px;color:#fff;letter-spacing:-.1px}
@media(max-width:850px){.position-story{top:22%;left:8%;width:84%}.position-intro{padding-bottom:19px}.position-intro h4{font-size:28px}.position-inputs{gap:12px}.position-inputs>div{font-size:12px;min-height:68px}.position-path{height:34px}.position-result{padding:20px 12px}.position-result strong{font-size:26px}.position-result-label{font-size:12px;margin-bottom:8px}.position-shared{font-size:11px;margin-top:17px}}

.position-result{background:none;border:0;box-shadow:none;border-radius:0;padding:22px 0 12px}.position-result strong{color:#fff;font-size:clamp(28px,2.8vw,38px);line-height:1.12}.position-story{top:28%}.position-intro{padding-bottom:20px}.position-intro>p{margin:0;font-size:15px;color:#fff}.position-shared{margin-top:16px}@media(max-width:850px){.position-story{top:28%}.position-result strong{font-size:29px}.position-intro>p{font-size:13px}}

/* Cartes de départ : même finition blanche que la fenêtre expérience. */
.position-inputs{gap:22px}.position-inputs>div,.position-inputs>div:last-child{background:#fff;border:1px solid #fff;border-radius:20px;min-height:105px;padding:20px 14px;box-shadow:0 18px 40px #19365520,0 0 0 5px #ffffff38;color:#17394d;font-family:'Plus Jakarta Sans',sans-serif;font-size:clamp(15px,1.45vw,20px);font-weight:600;line-height:1.35;letter-spacing:-.5px}
@media(max-width:850px){.position-inputs{gap:18px}.position-inputs>div,.position-inputs>div:last-child{min-height:95px;padding:17px 10px;font-size:15px;border-radius:18px}}

/* Deux charges successives donnent le rythme de la révélation. */
.position-inputs>div{align-content:center;gap:18px}.position-battery{display:flex;align-items:center;justify-content:center;gap:5px;padding:7px 9px;border-radius:20px;background:#f0f6f3;width:max-content;max-width:100%}.position-battery i{display:block;width:7px;height:7px;border-radius:50%;background:#d9e5de;box-shadow:none}
.film.playing .position-inputs>div:first-child{animation-delay:.35s}.film.playing .position-inputs>div:last-child{animation-delay:2.9s}
.film.playing .position-inputs>div:first-child .position-battery i{animation:battery-charge .35s ease calc(1s + var(--dot)*.22s) forwards}.film.playing .position-inputs>div:last-child .position-battery i{animation:battery-charge .35s ease calc(3.55s + var(--dot)*.22s) forwards}
.film.playing .position-path{animation-delay:5.45s}.film.playing .position-result{animation-delay:6s}.film.playing .position-shared{animation-delay:6.8s}
@keyframes battery-charge{from{background:#d9e5de;box-shadow:none}to{background:#43c784;box-shadow:0 0 7px #43c78455}}
@media(max-width:850px){.position-battery{gap:4px;padding:6px 8px}.position-battery i{width:6px;height:6px}.position-inputs>div{gap:15px}}
@media(prefers-reduced-motion:reduce){.position-battery i{background:#43c784;animation:none!important}}

.film-strategy .film-title{top:0;height:28%;display:flex;align-items:center;justify-content:center;padding:0 8px}.position-shared{display:flex;align-items:center;justify-content:center;gap:9px}.position-check{display:inline-grid;place-items:center;flex:0 0 23px;width:23px;height:23px;border-radius:50%;background:#ffffffed;color:#279564;font-size:14px;font-weight:700;box-shadow:0 3px 12px #17395812}.position-shared>span:last-child{text-align:left}@media(max-width:850px){.position-shared{gap:7px}.position-check{flex-basis:20px;width:20px;height:20px;font-size:12px}}

/* Un mini lancement de site, suivi de ses déclinaisons sur appareils. */
.film-brand.playing .film-web{animation:film-pop 1.15s cubic-bezier(.22,1,.36,1) .25s both}.brand-hero-line{display:block}.film-brand.playing .demo-browser-bar{animation:film-pop .7s ease .55s both}.film-brand.playing .demo-brand{animation:brand-content-in .85s cubic-bezier(.22,1,.36,1) .85s both}.film-brand.playing .demo-web-hero{animation:brand-surface-in 1.2s ease 1.1s both}.film-brand.playing .brand-hero-line{animation:brand-content-in 1s cubic-bezier(.22,1,.36,1) 1.35s both}.film-brand.playing .brand-hero-line:nth-child(2){animation-delay:1.65s}.film-brand.playing .brand-hero-line:nth-child(3){animation-delay:1.95s}.film-brand.playing .demo-web-hero em{animation:brand-content-in .9s cubic-bezier(.22,1,.36,1) 2.25s both}.film-brand.playing .laptop-model{animation-delay:3s}.film-brand.playing .phone-model{animation-delay:3.4s}
.film-brand .film-ending{left:12%;width:43%;bottom:auto;top:84%;text-align:left;font-size:clamp(16px,1.7vw,23px);line-height:1.3;letter-spacing:-.6px}.film-brand .film-ending>span{display:block}.film-brand.playing .film-ending{animation-delay:4.1s}
@keyframes brand-content-in{from{opacity:0;translate:0 12px;filter:blur(3px)}to{opacity:1;translate:0 0;filter:blur(0)}}@keyframes brand-surface-in{from{opacity:0;clip-path:inset(0 0 100% 0 round 14px)}to{opacity:1;clip-path:inset(0 0 0 0 round 14px)}}
@media(max-width:850px){.film-brand .film-ending{font-size:16px;top:84%;width:44%}}
@media(prefers-reduced-motion:reduce){.film-brand .demo-brand,.film-brand .brand-hero-line,.film-brand .demo-web-hero,.film-brand .demo-web-hero em{animation:none!important;opacity:1;filter:none}}

/* Découvrabilité : une idée centrale, puis sa conséquence. */
.film-marketing .audience-focus{top:25%;min-height:200px;display:flex;flex-direction:column;justify-content:center;padding:30px;box-shadow:0 22px 55px #19365525,0 0 0 5px #ffffff38;background:#fff}.audience-focus>strong{margin:18px 0 0}.film-marketing .discovery-ending{top:68%;bottom:auto;left:10%;width:73%;text-align:left;text-shadow:none;line-height:1.5;letter-spacing:-.3px}.discovery-ending strong{display:block;font-size:clamp(17px,1.65vw,23px);font-weight:600;margin-bottom:12px}.discovery-ending>span{display:block;font-size:clamp(13px,1.2vw,17px);font-weight:450;line-height:1.55}.film-marketing.playing .discovery-ending{animation-delay:2.3s}
@media(max-width:850px){.film-marketing .audience-focus{min-height:185px;padding:24px}.film-marketing .discovery-ending{top:68%;left:10%;width:74%}.discovery-ending strong{font-size:17px}.discovery-ending>span{font-size:13px}}

/* Les canaux sont regroupés à l’intérieur de la carte. */
.film-marketing .audience-focus{left:14%;width:72%;top:25%;min-height:0;height:210px;padding:24px 25px 67px;justify-content:flex-start}.film-marketing .audience-focus>small{font-size:8px}.film-marketing .audience-focus>strong{font-size:clamp(24px,2.3vw,31px);margin:13px 0 0}.film-marketing .facebook-model{right:29%;bottom:auto;top:calc(25% + 144px);width:12%;height:57px;z-index:4}.film-marketing .google-model{right:16%;bottom:auto;top:calc(25% + 144px);width:12%;height:57px;z-index:4}.film-marketing .discovery-ending{top:70%}
@media(max-width:850px){.film-marketing .audience-focus{left:12%;width:76%;height:205px;padding:22px 20px 64px}.film-marketing .audience-focus>strong{font-size:25px}.film-marketing .facebook-model,.film-marketing .google-model{top:calc(25% + 143px);height:53px;width:14%}.film-marketing .facebook-model{right:29%}.film-marketing .google-model{right:14%}.film-marketing .discovery-ending{top:72%}}

/* Carte compacte et duo conservant son décalage et ses proportions. */
.film-marketing .audience-focus{left:14%;width:72%;top:25%;height:auto;min-height:0;padding:25px 27px 29px;justify-content:flex-start}.film-marketing .facebook-model{right:11.5%;bottom:auto;top:43%;width:15%;height:15%}.film-marketing .google-model{right:3.5%;bottom:auto;top:42.5%;width:15%;height:23%}.film-marketing .discovery-ending{top:68%}
/* Charge plus vive, sans pause entre les deux cartes. */
.film.playing .position-inputs>div:first-child{animation-duration:.7s;animation-delay:.2s}.film.playing .position-inputs>div:last-child{animation-duration:.7s;animation-delay:1.5s}.film.playing .position-inputs>div:first-child .position-battery i{animation-duration:.18s;animation-delay:calc(.65s + var(--dot)*.09s)}.film.playing .position-inputs>div:last-child .position-battery i{animation-duration:.18s;animation-delay:calc(1.95s + var(--dot)*.09s)}.film.playing .position-path{animation-duration:.65s;animation-delay:2.8s}.film.playing .position-result{animation-duration:.85s;animation-delay:3.1s}.film.playing .position-shared{animation-duration:.8s;animation-delay:3.7s}
@media(max-width:850px){.film-marketing .audience-focus{left:12%;width:76%;height:auto;padding:23px 20px 27px}.film-marketing .facebook-model{right:11.5%;top:43%;width:15%;height:15%}.film-marketing .google-model{right:3.5%;top:42.5%;width:15%;height:23%}.film-marketing .discovery-ending{top:68%}}

/* Entrée du duo : angles finaux stables, mouvement composé sans à-coup. */
.film-brand.playing .laptop-model,.film-brand.playing .phone-model{animation:none;opacity:0;translate:0 0;scale:1;rotate:0deg}.film-brand.playing.devices-ready .laptop-model{animation:device-laptop-arrive 2s cubic-bezier(.22,1,.36,1) both}.film-brand.playing.devices-ready .phone-model{animation:device-phone-arrive 2.2s cubic-bezier(.22,1,.36,1) .22s both}.film-brand.playing .film-ending{animation:none;opacity:0}.film-brand.playing.devices-ready .film-ending{animation:film-pop 1s cubic-bezier(.22,1,.36,1) 1.2s both}
@keyframes device-laptop-arrive{0%{opacity:0;translate:12px 35px;scale:.94;rotate:3deg}35%{opacity:1}100%{opacity:1;translate:0 0;scale:1;rotate:0deg}}
@keyframes device-phone-arrive{0%{opacity:0;translate:8px 43px;scale:.92;rotate:-5deg}35%{opacity:1}100%{opacity:1;translate:0 0;scale:1;rotate:0deg}}
@media(prefers-reduced-motion:reduce){.film-brand.playing .laptop-model,.film-brand.playing .phone-model,.film-brand.playing .film-ending{opacity:1!important;animation:none!important;translate:none;scale:1;rotate:0deg}}

/* Découvrabilité : une recherche, une recommandation, puis la rencontre. */
.film-marketing .audience-focus{top:22%;left:12%;width:76%;padding:19px 25px 24px;border-radius:23px;background:#fff;box-shadow:0 20px 50px #173c4024,0 0 0 5px #ffffff38}.discovery-browser{display:flex;gap:5px;border-bottom:1px solid #e9efed;padding-bottom:12px;margin-bottom:20px}.discovery-browser i{width:5px;height:5px;border-radius:50%;background:#cbdad5}.film-marketing .audience-focus>small{font-size:8px;color:#7d9390;letter-spacing:.7px}.film-marketing .audience-focus>strong{font-size:clamp(24px,2.3vw,32px);margin:12px 0 22px;letter-spacing:-1px}.discovery-search{display:flex;align-items:center;gap:10px;border:1px solid #dcebe5;background:#f4faf7;padding:12px;border-radius:12px;font-size:11px;color:#3e685d}.discovery-search>span:first-child{font-size:21px;line-height:1}.discovery-found{margin-left:auto;color:#29a478;font-weight:700}.discovery-recommendation{display:flex;align-items:center;gap:9px;margin-top:12px;font-size:11px;color:#607f76}.discovery-avatar{display:grid;place-items:center;width:25px;height:25px;border-radius:50%;background:linear-gradient(140deg,#e3f5d7,#d6efee);color:#508b76;flex-shrink:0}.film-marketing.playing .audience-focus{animation:film-pop 1.1s cubic-bezier(.22,1,.36,1) .3s both}.film-marketing.playing .discovery-search{animation:brand-content-in .9s cubic-bezier(.22,1,.36,1) 1.25s both}.film-marketing.playing .discovery-found{animation:film-pop .65s ease 2s both}.film-marketing.playing .discovery-recommendation{animation:brand-content-in .9s cubic-bezier(.22,1,.36,1) 2.2s both}.film-marketing .facebook-model{top:49%;right:11.5%;width:15%;height:15%}.film-marketing .google-model{top:48.5%;right:3.5%;width:15%;height:23%}.film-marketing.playing .facebook-model{animation-delay:1.5s}.film-marketing.playing .google-model{animation-delay:1.8s}.film-marketing .discovery-ending{top:77%;left:12%;width:80%}.film-marketing.playing .discovery-ending{animation-delay:3s}.discovery-ending strong{font-size:clamp(17px,1.6vw,22px);margin-bottom:8px}.discovery-ending>span{font-size:13px;line-height:1.5}
@media(max-width:850px){.film-marketing .audience-focus{top:22%;padding:17px 20px 21px}.film-marketing .audience-focus>strong{font-size:25px;margin:11px 0 17px}.discovery-browser{margin-bottom:15px}.discovery-search{font-size:10px;padding:10px;gap:7px}.discovery-recommendation{font-size:10px}.film-marketing .discovery-ending{top:78%}.discovery-ending strong{font-size:16px}.discovery-ending>span{font-size:11px}}
@media(prefers-reduced-motion:reduce){.discovery-search,.discovery-found,.discovery-recommendation{animation:none!important;opacity:1;filter:none}}

/* Découvrabilité : du besoin à la reconnaissance, en trois temps. */
.discovery-story{position:absolute;inset:23% 11% auto;z-index:3;color:#17394d}.discovery-question{position:relative;display:flex;align-items:center;gap:11px;background:#fff;border-radius:50px;padding:17px 20px;box-shadow:0 10px 35px #124e4a12,0 0 0 4px #ffffff24;font-size:clamp(11px,1.1vw,15px);font-weight:500;white-space:nowrap;z-index:2}.search-lens{width:14px;height:14px;border:2px solid #71968c;border-radius:50%;position:relative;flex-shrink:0}.search-lens:after{content:'';position:absolute;width:6px;height:2px;background:#71968c;right:-5px;bottom:-2px;transform:rotate(45deg)}.search-caret{height:16px;width:1px;background:#368d73;margin-left:-5px}
.discovery-answer{margin:18px 0 0;background:#fff;border:1px solid #fff;border-radius:22px;padding:23px;box-shadow:0 22px 55px #16484625,0 0 0 5px #ffffff35;position:relative}.answer-heading{display:flex;align-items:center;gap:11px}.answer-mark{display:grid;place-items:center;width:40px;height:40px;border-radius:12px;background:linear-gradient(130deg,#d2f3da,#dbe9fa);font-size:30px;color:#327668}.answer-eyebrow{display:block;font-size:8px;letter-spacing:1px;color:#7b928e;margin-bottom:5px}.answer-heading strong{font-size:18px;letter-spacing:-.6px}.answer-check{margin-left:auto;color:#34aa79;font-size:17px}.answer-message{margin-top:20px;padding:21px 20px;border-radius:14px;background:radial-gradient(ellipse at 100% 0,#d8efff,transparent 70%),linear-gradient(125deg,#eff9d8,#d9f2e8);overflow:hidden;position:relative}.answer-message>span{display:block;font-size:12px;color:#548276;margin-bottom:8px}.answer-message>strong{font-family:'Plus Jakarta Sans',sans-serif;display:block;font-size:clamp(26px,2.7vw,37px);line-height:1.1;letter-spacing:-1.3px;font-weight:600}.answer-footer{display:flex;gap:8px;align-items:center;margin-top:16px;font-size:11px;color:#6d857f}.answer-signal{width:6px;height:6px;background:#4bb98a;border-radius:50%}.discovery-recognition{position:relative;margin:-4px -4% 0 16%;display:flex;align-items:center;gap:12px;background:#fff;border:1px solid #e3f0ea;border-radius:16px;padding:15px 19px;box-shadow:0 16px 30px #173e3b20;z-index:5;transform:rotate(-3deg)}.recognition-avatar{display:grid;place-items:center;width:30px;height:30px;border-radius:50%;background:#dff6e9;color:#279463;flex-shrink:0}.discovery-recognition strong{font-size:15px;line-height:1.35;font-weight:600;letter-spacing:-.3px}
.film-marketing .facebook-model{right:9%;top:36%;width:14%;height:14%;z-index:4}.film-marketing .google-model{right:1%;top:35.5%;width:14%;height:22%;z-index:4}.film-marketing .discovery-payoff{top:auto;bottom:5%;left:11%;width:78%;text-align:center;line-height:1.35;font-size:clamp(16px,1.65vw,23px);letter-spacing:-.5px}.discovery-payoff strong{font-weight:550}
.film-marketing.playing .discovery-question{animation:film-pop .9s cubic-bezier(.22,1,.36,1) .25s both}.film-marketing.playing .search-caret{animation:search-blink .6s steps(1) 3 forwards}.film-marketing.playing .discovery-answer{animation:discovery-emerge 1.3s cubic-bezier(.22,1,.36,1) 1.25s both}.film-marketing.playing .answer-message>strong{animation:brand-content-in 1s cubic-bezier(.22,1,.36,1) 1.75s both}.film-marketing.playing .answer-check{animation:film-pop .7s ease 2.5s both}.film-marketing.playing .facebook-model{animation-delay:1.6s}.film-marketing.playing .google-model{animation-delay:1.8s}.film-marketing.playing .discovery-recognition{animation:film-pop 1s cubic-bezier(.22,1,.36,1) 3s both}.film-marketing.playing .discovery-payoff{animation-delay:3.7s}
@keyframes discovery-emerge{from{opacity:0;translate:0 27px;scale:.96}to{opacity:1;translate:0 0;scale:1}}@keyframes search-blink{0%,50%{opacity:1}51%,100%{opacity:0}}
@media(max-width:850px){.discovery-story{top:22%;left:10%;right:10%}.discovery-question{padding:13px 15px;font-size:11px;gap:9px}.discovery-answer{margin-top:15px;padding:18px}.answer-mark{width:33px;height:33px;font-size:26px}.answer-heading strong{font-size:16px}.answer-message{padding:16px;margin-top:16px}.answer-message>strong{font-size:29px}.answer-footer{margin-top:12px;font-size:10px}.discovery-recognition{padding:12px 14px}.discovery-recognition strong{font-size:12px}.film-marketing .discovery-payoff{font-size:16px;bottom:4%}}
@media(prefers-reduced-motion:reduce){.discovery-story *{animation:none!important;opacity:1!important}.search-caret{display:none}}
.discovery-story{top:21%}.discovery-question{padding:13px 18px}.discovery-answer{padding:18px;margin-top:15px}.answer-message{padding:16px 18px;margin-top:15px}.answer-message>strong{font-size:clamp(25px,2.4vw,32px)}.answer-footer{margin-top:12px}.discovery-recognition{padding:12px 16px}.film-marketing .discovery-payoff{font-size:clamp(16px,1.5vw,21px)}

/* Recherche, présence, premier contact : trois éléments seulement. */
.film-marketing .discovery-story{top:27%;left:11%;right:11%}.discovery-answer.discovery-simple{display:flex;align-items:center;gap:16px;padding:27px 24px;margin-top:22px;border-radius:20px}.discovery-simple .answer-mark{width:43px;height:43px;flex-shrink:0}.discovery-simple strong{font-family:'Plus Jakarta Sans',sans-serif;font-size:clamp(23px,2.4vw,32px);letter-spacing:-1px;line-height:1.15;font-weight:600}.discovery-simple p{font-size:14px;margin:9px 0 0;color:#5f7e75;line-height:1.4}.discovery-recognition.discovery-conversation{margin:24px -2% 0 8%;transform:none;align-items:flex-start;padding:20px 18px;border-radius:18px 18px 18px 4px;background:#f5fff9;gap:12px}.potential-client{display:block;font-size:10px;font-weight:500;color:#6d8a7e;margin:0 0 9px}.discovery-conversation strong{display:block;font-size:15px;font-weight:550;line-height:1.5;letter-spacing:-.2px}.discovery-conversation .recognition-avatar{width:32px;height:32px}.film-marketing .discovery-payoff{bottom:9%;font-size:clamp(18px,1.85vw,25px);line-height:1.35}.film-marketing.playing .discovery-answer{animation-delay:1.2s}.film-marketing.playing .discovery-recognition{animation-delay:2.5s}.film-marketing.playing .discovery-payoff{animation-delay:3.3s}
@media(max-width:850px){.film-marketing .discovery-story{top:25%;left:10%;right:10%}.discovery-answer.discovery-simple{padding:23px 18px;gap:12px}.discovery-simple strong{font-size:25px}.discovery-simple p{font-size:12px}.discovery-recognition.discovery-conversation{padding:16px 14px;margin-top:20px}.discovery-conversation strong{font-size:13px}.film-marketing .discovery-payoff{bottom:8%;font-size:18px}}

/* Message flottant et véritable bulle de conversation. */
.discovery-answer.discovery-simple{display:block;background:none;border:0;box-shadow:none;padding:24px 0 10px;margin:0;text-align:center;border-radius:0}.discovery-simple strong{display:block;color:#fff;font-size:clamp(29px,3vw,41px);line-height:1.12}.discovery-simple p{color:#fff;font-size:clamp(17px,1.7vw,24px);margin:8px 0 0;letter-spacing:-.5px}.discovery-recognition.discovery-conversation{display:block;background:none;border:0;box-shadow:none;padding:0;margin:24px 3% 0;transform:none}.potential-client{color:#ffffffd9;font-size:11px;margin:0 0 9px 13px}.client-chat-bubble{position:relative;background:#fff;color:#274d46;border-radius:20px 20px 20px 5px;padding:18px 22px;box-shadow:0 9px 26px #164d4120;font-size:clamp(14px,1.4vw,18px);line-height:1.5;min-height:64px}.client-chat-bubble:before{content:'';position:absolute;bottom:0;left:-8px;width:18px;height:18px;background:#fff;clip-path:polygon(100% 0,100% 100%,0 100%)}.client-chat-text{display:block;font-weight:500}.client-typing{position:absolute;left:22px;top:25px;display:flex;gap:5px}.client-typing i{display:block;width:6px;height:6px;border-radius:50%;background:#a1b7b0}.film-marketing.playing .client-typing{animation:chat-typing-out .2s ease 3.7s both}.film-marketing.playing .client-typing i{animation:chat-dot .75s ease-in-out 2.5s 2}.film-marketing.playing .client-typing i:nth-child(2){animation-delay:2.65s}.film-marketing.playing .client-typing i:nth-child(3){animation-delay:2.8s}.film-marketing.playing .client-chat-text{animation:chat-text-in .55s ease 3.7s both}.film-marketing.playing .discovery-payoff{animation-delay:4.3s}
@keyframes chat-typing-out{from{opacity:1}to{opacity:0}}@keyframes chat-dot{0%,100%{translate:0 0;opacity:.5}50%{translate:0 -3px;opacity:1}}@keyframes chat-text-in{from{opacity:0;translate:0 4px}to{opacity:1;translate:0 0}}
@media(max-width:850px){.discovery-answer.discovery-simple{padding:23px 0 8px}.discovery-simple strong{font-size:32px}.discovery-simple p{font-size:18px}.discovery-recognition.discovery-conversation{padding:0;margin:22px 2% 0}.client-chat-bubble{padding:16px 18px;font-size:14px}.potential-client{font-size:10px}}
@media(prefers-reduced-motion:reduce){.client-typing{display:none!important}.client-chat-text{animation:none!important;opacity:1}}
/* Une grille commune et des intervalles réguliers pour la découvrabilité. */
.film-marketing .film-title{top:5%;height:22%;display:flex;align-items:center;justify-content:center;margin:0;padding:0 8px}.film-marketing .discovery-story{top:24%;left:12%;right:12%;display:flex;flex-direction:column;gap:0}.discovery-question{width:100%;min-height:48px;padding:13px 18px;box-sizing:border-box}.discovery-answer.discovery-simple{width:100%;margin:0;padding:30px 0 28px;text-align:center}.discovery-simple strong{font-size:clamp(29px,2.9vw,40px);line-height:1.13;letter-spacing:-1.2px}.discovery-simple p{margin:9px 0 0;font-size:clamp(17px,1.65vw,23px);line-height:1.3}.discovery-recognition.discovery-conversation{width:100%;margin:0;padding:0}.potential-client{margin:0 0 8px 16px;line-height:1.4}.client-chat-bubble{padding:17px 20px;min-height:62px;box-sizing:border-box;border-radius:19px 19px 19px 5px}.client-typing{left:20px;top:25px}.film-marketing .discovery-payoff{left:12%;width:76%;bottom:8%;top:auto;margin:0;text-align:center;font-size:clamp(17px,1.7vw,23px);line-height:1.4;letter-spacing:-.5px}
@media(max-width:850px){.film-marketing .discovery-story{top:24%;left:11%;right:11%}.discovery-question{min-height:44px;padding:12px 14px;font-size:11px}.discovery-answer.discovery-simple{padding:26px 0 25px}.discovery-simple strong{font-size:31px}.discovery-simple p{font-size:17px;margin-top:8px}.discovery-recognition.discovery-conversation{margin:0;padding:0}.client-chat-bubble{padding:16px 18px;font-size:14px}.film-marketing .discovery-payoff{left:11%;width:78%;bottom:7%;font-size:18px}}

/* Recherche saisie, résultat trouvé, puis premier contact. */
.search-query{min-width:0}
.film-marketing.playing .search-caret{animation:query-caret .55s steps(1) 0s 4 both}
.film-marketing.playing .discovery-answer{animation:search-result-in .85s cubic-bezier(.22,1,.36,1) 2.35s both}
.film-marketing.playing .discovery-recognition{animation-delay:3.2s}
.film-marketing.playing .client-typing{animation-delay:4.3s}
.film-marketing.playing .client-typing i{animation-delay:3.2s}
.film-marketing.playing .client-typing i:nth-child(2){animation-delay:3.35s}
.film-marketing.playing .client-typing i:nth-child(3){animation-delay:3.5s}
.film-marketing.playing .client-chat-text{animation-delay:4.3s}
.film-marketing.playing .discovery-payoff{animation-delay:4.9s}
@keyframes query-caret{0%,45%{opacity:1}46%,100%{opacity:0}}
@keyframes search-result-in{from{opacity:0;transform:translateY(12px)}to{opacity:1;transform:translateY(0)}}
/* Navigation en verre dépoli. */
.scene-next{display:inline-flex;align-items:center;justify-content:center;gap:22px;min-height:44px;padding:11px 21px;border:1px solid #ffffff85;border-radius:50px;background:#ffffff26;backdrop-filter:blur(18px);-webkit-backdrop-filter:blur(18px);box-shadow:inset 0 1px 0 #ffffff45,0 8px 20px #16364e12;color:#fff;font-family:Manrope,sans-serif;font-size:11px;line-height:1.3;font-weight:750;letter-spacing:1px;cursor:pointer;transition:background .25s,translate .25s;position:relative;z-index:8}
.scene-next:hover{background:#ffffff45;translate:0 -2px}.scene-next:focus-visible{outline:3px solid white;outline-offset:4px}.scene-next>span{font-size:19px;letter-spacing:0;line-height:1}
.scene-navigation{text-align:center;margin-top:17px}
.film-strategy.playing .scene-navigation{animation:film-pop .8s ease 4.1s both}
.film-brand .film-ending{top:77%;width:47%}.film-brand .film-ending .scene-next{margin-top:14px}
.film-marketing .discovery-story{top:23%}.film-marketing .discovery-answer.discovery-simple{padding:18px 0}.film-marketing .discovery-payoff{bottom:18%}
.scene-discover{position:absolute;bottom:5%;left:50%;transform:translateX(-50%);white-space:nowrap;font-size:12px;letter-spacing:0}
.film-marketing.playing .scene-discover{animation:scene-cta-in .8s ease 5.15s both}
@keyframes scene-cta-in{from{opacity:0;translate:0 10px}to{opacity:1;translate:0 0}}
@media(max-width:850px){.film-brand .film-ending{top:77%;width:47%}.scene-next{padding:10px 16px;gap:14px}.film-marketing .discovery-payoff{bottom:18%}.scene-discover{bottom:4%}.position-story .scene-navigation{margin-top:12px}.film-strategy .position-result{padding-top:16px;padding-bottom:6px}.film-strategy .position-shared{margin-top:12px}}
@media(prefers-reduced-motion:reduce){.scene-next,.scene-navigation{animation:none!important;transition:none!important;opacity:1!important}}
/* Recherche avant la révélation de la marque. */
.brand-search-loader{position:absolute;top:72px;left:calc(50% - 12px);width:24px;height:24px;border:2px solid #ffffff45;border-top-color:#fff;border-right-color:#fff;border-radius:50%;opacity:0;pointer-events:none}
.film-marketing.playing .brand-search-loader{animation:brand-search-spin .65s linear 2.1s 2,brand-search-visible 1.1s ease 2.1s both}
@keyframes brand-search-spin{to{transform:rotate(360deg)}}
@keyframes brand-search-visible{0%{opacity:0}15%,80%{opacity:1}100%{opacity:0}}
.film-marketing.playing .discovery-answer{animation-delay:3.15s}
.film-marketing.playing .discovery-recognition{animation-delay:4s}
.film-marketing.playing .client-typing{animation-delay:5.1s}
.film-marketing.playing .client-typing i{animation-delay:4s}
.film-marketing.playing .client-typing i:nth-child(2){animation-delay:4.15s}
.film-marketing.playing .client-typing i:nth-child(3){animation-delay:4.3s}
.film-marketing.playing .client-chat-text{animation-delay:5.1s}
.film-marketing.playing .discovery-payoff{animation-delay:5.7s}
.film-marketing.playing .scene-discover{animation-delay:5.95s}
.film-marketing .discovery-answer.discovery-simple{padding:12px 0}
.film-marketing .discovery-payoff{bottom:21%}
.film-marketing .scene-discover{bottom:8%}
.scene-next[data-next-axis]{letter-spacing:0;font-size:12px}
@media(prefers-reduced-motion:reduce){.brand-search-loader{display:none}}
/* La conclusion se révèle en deux temps, lettre par lettre. */
.client-chat-text .chat-site{color:#216c58;font-weight:750}
.film-marketing.playing .discovery-payoff{animation:none;opacity:1;transform:none}
.payoff-line{display:block;font-weight:500;line-height:1.45}
.payoff-word{display:inline-block;white-space:nowrap}
.payoff-letter{display:inline-block}
.payoff-emphasis{font-weight:800}
.film-marketing.playing .payoff-letter{animation:payoff-letter-reveal 1.35s cubic-bezier(.16,1,.3,1) var(--letter-delay) both}
.film-marketing.playing .scene-discover{animation-delay:10.25s;animation-duration:1s}
@keyframes payoff-letter-reveal{from{opacity:0;filter:blur(9px);transform:translateY(14px) scale(.96)}to{opacity:1;filter:blur(0);transform:translateY(0) scale(1)}}
@media(prefers-reduced-motion:reduce){.film-marketing.playing .payoff-letter{animation:none!important;opacity:1;filter:none;transform:none}}
/* Le mot accentué reste dans le flux et hérite de la taille du message. */
.discovery-conversation .client-chat-text .chat-site{display:inline;font-size:inherit;line-height:inherit;letter-spacing:inherit;font-weight:750;color:#216c58;white-space:nowrap}
/* Une saisie, une pression sur la loupe, puis le résultat validé. */
.film-marketing .discovery-question{width:max-content;max-width:100%;align-self:center;min-height:42px;padding:12px 17px;gap:11px}
.search-query{display:inline-grid}
.search-query:after{content:attr(aria-label);visibility:hidden;grid-area:1/1}
.search-query-text{grid-area:1/1}
.film-marketing .search-lens{isolation:isolate}
.film-marketing .search-lens:before{content:'';position:absolute;inset:-10px;border-radius:50%;background:#c4e8de;opacity:0;z-index:-1}
.film-marketing.playing .search-lens{animation:search-press .4s ease 2.15s both}
.film-marketing.playing .search-lens:before{animation:search-press-ring .6s ease 2.15s both}
@keyframes search-press{0%,100%{transform:scale(1)}45%{transform:scale(.78)}}
@keyframes search-press-ring{0%{opacity:0;transform:scale(.6)}35%{opacity:.9;transform:scale(1)}100%{opacity:0;transform:scale(1.5)}}
.film-marketing.playing .brand-search-loader{animation:brand-search-spin .6s linear 2.5s 2,brand-search-visible .85s ease 2.5s both}
.film-marketing.playing .discovery-answer{animation-delay:3.35s}
.brand-result-heading{display:flex;align-items:center;justify-content:center;gap:12px}
.brand-result-seal{position:relative;display:inline-grid;place-items:center;flex:0 0 35px;width:35px;height:35px}
.brand-result-seal .fa-certificate{font-size:35px;color:#fff}
.brand-result-seal .fa-check{position:absolute;font-size:16px;color:#297c69}
.film-marketing .discovery-simple p{font-size:clamp(12px,1.1vw,15px);letter-spacing:0;margin-top:7px;opacity:.85}
.film-marketing .discovery-answer.discovery-simple{padding:16px 0 20px}
.film-marketing.playing .brand-result-seal{animation:result-seal-in .6s cubic-bezier(.22,1,.36,1) 3.55s both}
@keyframes result-seal-in{from{opacity:0;transform:scale(.75) rotate(-18deg)}to{opacity:1;transform:scale(1) rotate(0)}}
@media(max-width:850px){.brand-result-heading{gap:9px}.brand-result-seal{width:29px;height:29px;flex-basis:29px}.brand-result-seal .fa-certificate{font-size:29px}.brand-result-seal .fa-check{font-size:13px}.film-marketing .discovery-simple p{font-size:12px}}
@media(prefers-reduced-motion:reduce){.film-marketing.playing .search-lens,.film-marketing.playing .brand-result-seal{animation:none!important}.film-marketing .search-lens:before{display:none}}
/* Sceau aux dimensions fixes et récit en deux temps. */
.film-marketing .brand-result-seal{display:block;position:relative;width:36px;height:36px;flex:0 0 36px;line-height:1}
.film-marketing .brand-result-seal .fa-solid{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;width:100%;height:100%;padding:0;margin:0;line-height:1;letter-spacing:0;font-style:normal;transform:none}
.film-marketing .brand-result-seal .fa-certificate{font-size:36px}
.film-marketing .brand-result-seal .fa-check{font-size:15px}
.film-marketing.playing .discovery-simple p{animation:result-subtitle-in 1.2s cubic-bezier(.22,1,.36,1) 3.95s both}
@keyframes result-subtitle-in{from{opacity:0;transform:translateY(7px);filter:blur(3px)}to{opacity:.85;transform:translateY(0);filter:blur(0)}}
.film-marketing .discovery-recognition.discovery-conversation{margin-top:18px}
.film-marketing.playing .discovery-recognition{animation-delay:5.25s;animation-duration:1.1s}
.film-marketing.playing .client-typing{animation-delay:6.35s}
.film-marketing.playing .client-typing i{animation-delay:5.25s}
.film-marketing.playing .client-typing i:nth-child(2){animation-delay:5.4s}
.film-marketing.playing .client-typing i:nth-child(3){animation-delay:5.55s}
.film-marketing.playing .client-chat-text{animation-delay:6.35s}
.film-marketing.playing .payoff-letter{animation-delay:calc(var(--letter-delay) + 1.25s)}
.film-marketing.playing .scene-discover{animation-delay:11.5s}
@media(max-width:850px){.film-marketing .brand-result-seal{width:30px;height:30px;flex-basis:30px}.film-marketing .brand-result-seal .fa-certificate{font-size:30px}.film-marketing .brand-result-seal .fa-check{font-size:13px}.film-marketing .discovery-recognition.discovery-conversation{margin-top:12px}}
@media(prefers-reduced-motion:reduce){.film-marketing.playing .discovery-simple p{animation:none!important;opacity:.85;filter:none;transform:none}}
/* Réserver la largeur finale, tout en gardant le curseur au bout de la saisie. */
.search-query-live{grid-area:1/1;display:flex;align-items:center;justify-self:start}
.search-query-live .search-query-text{display:inline}
.search-query-live .search-caret{display:inline-block;flex:0 0 1px;margin-left:3px}
.film-marketing .discovery-recognition.discovery-conversation{margin-top:28px}
.film-marketing .scene-discover{bottom:11%}
@media(max-width:850px){.film-marketing .discovery-recognition.discovery-conversation{margin-top:20px}}
/* La mesure inclut les 3 px de marge et le pixel du curseur dès le départ. */
.film-marketing .search-query:after{padding-right:4px}
/* Navigation follows the closing sentence, including before playback starts. */
.film-strategy .scene-navigation{opacity:0;visibility:hidden}
.film-strategy.playing .scene-navigation{animation:strategy-navigation-in .8s ease 4.7s both}
@keyframes strategy-navigation-in{from{opacity:0;visibility:hidden;transform:translateY(8px)}to{opacity:1;visibility:visible;transform:none}}
@media(prefers-reduced-motion:reduce){.film-strategy .scene-navigation{opacity:1;visibility:visible;animation:none!important}}

.discovery-conversation .client-convinced{display:block;text-align:right;margin:9px 12px 0 0;opacity:0}
.film-marketing.playing .client-convinced{animation:chat-text-in .7s ease 7.05s both}
.film-marketing.playing .payoff-letter{animation-delay:calc(var(--letter-delay) + 2.25s)}
.film-marketing.playing .scene-discover{animation-delay:12.5s}
@media(prefers-reduced-motion:reduce){.discovery-conversation .client-convinced{opacity:1;animation:none!important}}
/* Center the complete message, independent of line wrapping and bubble height. */
.client-chat-bubble{display:flex;align-items:center}
.client-chat-bubble .client-chat-text{width:100%;margin:0}
.client-chat-bubble .client-typing{top:50%;margin-top:-3px}